If you’re an Etsy seller, you know how important it is to stand out and attract more customers. Your unique style and products deserve to be seen and appreciated.

But how do you reach more people and showcase your brand online? One way is to add a blog to your website.

A blog can help you:
    1. Showcase your products and tell the stories behind them
    2. Share your passion, inspiration, and expertise
    3. Connect with your audience and build trust and loyalty
    4. Improve your SEO and drive more traffic to your Etsy store

But writing a blog can also be daunting. You need to develop engaging topics, catchy headlines, and compelling content. You need to update it regularly and keep it relevant. You need to balance quality and quantity.

That’s why I’m here to help.

I’m a professional content writer who specializes in arts and crafts topics. I have a passion for handmade products and a knack for creating captivating blog posts that hook the reader.

I’m working on a pack of 30-40 blog posts perfect for Etsy sellers’ websites. They cover a variety of topics related to arts and crafts, such as:

    1. How to choose the best materials for your projects
    2. How to price your products for profit
    3. How to take stunning photos of your products
    4. How to market your products on social media
    5. How to deal with customer feedback and complaints
    6. And much more!

These blog posts showcase your unique style and products while providing valuable information and tips for your audience. They are also optimized for SEO, so they can help you rank higher on Google and drive more traffic to your website and Etsy store/shop.

These blog posts will be ready late next week, and I’m offering them for a minimal fee. Depending on your preference, they will be delivered in WORD or PDF format (or both). You can use them as they are or tweak them to suit your brand voice and personality.

If you’re interested, Contact me here or DM me on Twitter, and I’ll send you one complimentary blog post as a sample. You can see the quality of my writing and how it can benefit your website and business.

Don’t miss this opportunity to increase your online presence with a blog that attracts and converts. Contact me today, and let’s get started!

How Sticky Inbound Marketing Blog Post Content Can Boost Social Media Metrics

Do you ever wonder why some companies can craft content that drives a huge surge in visitor traffic on social media? Applying sticky inbound marketing principles can help your business ascend beyond average levels of interaction and jumpstart sustained engagement with potential customers. By combining creative strategies with powerful insights, businesses can capture users’ attention and increase relevant metrics like likes, shares, retweets, comments and so much more! In this blog post we will look into how utilizing the power of sticky inbound marketing blog content can provide your company a major boost to its social media presence.

What is Sticky Inbound Marketing Blog Content and How Does it Generate Social Media Traffic

Sticky inbound marketing blog content refers to the creation of highly engaging, informative, and share-worthy articles that entice readers to spend a considerable amount of time on a website and share them with their social networks. In this digital age, competition for consumer attention is fiercer than ever, and that’s why businesses must focus on designing blog content that “sticks” to the audience like glue. This way, not only will readers be more likely to return, but they’ll also amplify the content’s reach by sharing it with their followers on various social media platforms such as Facebook, Twitter, LinkedIn, and Instagram. By targeting the audience’s pain points, connecting with their emotions, and consistently delivering value through well-researched and insightful articles, sticky inbound marketing blog content becomes a powerful tool for driving social media traffic, increasing brand exposure, and ultimately, converting visitors into loyal customers.

Creating Engaging sticky quality Content for On-Page SEO Optimization

Crafting engaging, sticky-quality content is the cornerstone of any successful on-page SEO optimization strategy. It is through this content that users are captivated, maintaining their attention and encouraging them to explore the rest of your website. But striking that perfect balance of information, presentation, and entertainment can be challenging. To create content that truly resonates with your target audience, you must venture beyond mere keyword insertion and dive deep into the realms of technical SEO, user intent, and multimedia integration. This kind of attention to detail not only embellishes your website’s organic visibility but also fosters credibility among prospective visitors. Strive for that harmonious blend of data-driven precision and creative expression in your content and watch as your on-page SEO optimization yields tangible results, catapulting your website to new heights of desirability and influence.

Ways to Leverage Social Networks to Increase Website Visitor Traffic

In today’s digital era, it is essential to harness the power of social networks to maximize website visitor traffic. Utilizing these online platforms effectively can lead to significant growth in online visibility, brand awareness, and ultimately increased website traffic. To achieve this, it is vital to create shareable, engaging content as well as strategically planned posts that resonate with your target audience. Moreover, participating in niche communities allows for meaningful interaction with potential visitors, while collabоrating with influencers can expand your reach and enhance your credibility. Additionally, keep track of insightful data and analytics to optimize your social media strategies and continually refine your approach. By leveraging social networks and employing these techniques, you can tap into the vast potential of these platforms and exponentially boost your website traffic.

Tips for Crafting Shareable sticky Headlines and Copywriting

In today’s fast-paced digital landscape, crafting shareable, sticky headlines and employing an effective copywriting tone of voice have become vital elements in any successful content strategy. To create a headline that captures the audience’s attention and triggers an urge to click, consider using unique and compelling language that steers clear of clichés and overused phrases. Be concise yet intriguing, with a touch of curiosity to leave readers longing for more information. Additionally, the copywriting tone of voice plays a crucial role in enabling the content to resonate with readers on an emotional level, shaping their overall perception of it. Adopt a tone that reflects your brand’s personality and caters to your target audience’s preferences, while maintaining authenticity and consistency throughout your content. By prioritizing these aspects of headline creation and copywriting, content creators can confidently enhance their content’s shareability and engagement potential in today’s competitive online environment.

Realistic Ways to technically Measure the Impact of Your Content such as likes, website traffic, shares, retweets

In today’s digital landscape, accurately gauging the impact of your content is vital for optimizing its reach and effectiveness. Various technical indicators facilitate the measurement of your content’s performance. For instance, social media platforms offer valuable metrics like “likes,” “shares,” and “retweets” to evaluate audience engagement and how widely your message is being disseminated. Moreover, analyzing website traffic helps you understand the number of users visiting your site and the specific pages receiving the most attention, allowing you to adjust your content strategy accordingly. By leveraging these quantitative metrics alongside other qualitative feedback from your target audience, you can efficiently identify the strengths and weaknesses of your content and continuously improve its overall impact.

Strategies for Consistently Growing and creating high-quality content on your website to share with Your Audience on Social Media Platforms

In today’s digital age, consistently growing and creating high-quality content for your website is crucial to maintain a strong presence on social media platforms, and effectively engaging with your target audience. Among various strategies, consistency is key – ensure that you regularly update your website with fresh and innovative content. Focusing on packaging information in visually appealing, easily digestible formats – such as infographics or short videos – can significantly boost your content’s shareability. Moreover, engaging with trending topics and incorporating them into your content can help you tap into a larger audience, while still maintaining relevance to your niche. Additionally, adopting a data-driven approach by closely monitoring your audience’s interactions with your content and analyzing their preferences will allow you to tailor your content strategy, ensuring that you deliver content that resonates with your audience. Ultimately, meticulously planning your content calendar, while being responsive to audience feedback and analytics, is fundamental to growing your website and solidifying your brand on social media platforms.

Crafting proactive and engaging inbound marketing content with SEO optimization, shareable headlines, and copywriting, plus utilizing the right social networks are all ways that can help you increase your website’s overall traffic engagement. Sharpening up your social media analytics is also a great way to measure the impact of your sticky content and track organic search engine optimization. But this art mustn’t remain stagnant, it needs to be consistently updated with quality content both on-page and off-page for sustainable growth, as well as for keeping in touch with your audience across numerous social media platforms. So if you’re ready to captivate new customers and increase popular metrics such as likes, website traffic, shares, and retweets from potential target audiences – get cracking! Ready to boost your social media metrics and drive more traffic to your website? Find out how sticky inbound marketing blog posts can help you achieve those goals today!

Step into the World of Blogging and Skyrocket Your Business Success: How to Quickly and Easily Setup and Create a Business Blog with WordPress!

Starting a business blog can be a great way to showcase your expertise, connect with potential customers, and establish your brand as an industry leader. If you’re looking to create a business blog using WordPress, the good news is that it’s relatively simple to set up and get started. Here’s a step-by-step guide to help you get your business blog up and running:

  1. Choose a domain name and hosting provider: The first step in setting up a business blog is to choose a domain name, which is essentially the web address for your blog (e.g., www.yourbusiness.com). You’ll also need to choose a hosting provider, which is a company that will store your blog’s files and makes them accessible to visitors. There are many options for hosting providers, and it’s important to do your research and choose one that offers the features and support you need.
  2. Install WordPress: Once you’ve chosen a domain name and hosting provider, the next step is to install WordPress. This is a free, open-source content management system (CMS) that makes it easy to create and manage a blog or website. Most hosting providers offer one-click WordPress installation, so it’s usually a simple process.
  3. Choose a theme: WordPress comes with a variety of pre-designed themes that you can use to customize the look and feel of your blog. You can choose a theme that matches your business’s branding, or you can customize the colors, fonts, and other design elements to suit your needs.
  4. Add content: Now that you’ve got the basic framework for your business blog set up, it’s time to start adding content. You can create blog posts, pages, and other types of content using the WordPress editor. You can also add media like images and videos to enhance your blog’s visual appeal.
  5. Promote your blog: Once you’ve got a few posts up and running, it’s important to start promoting your blog to attract visitors. You can do this through social media, email marketing, and other tactics. It’s also a good idea to optimize your blog for search engines by using relevant keywords and tags, and by linking to other reputable websites.

Blog Setup

Setting up and creating a business blog using WordPress is a straightforward process that can help you establish your brand, reach new customers or services like Financial Advisors for example, and showcase your expertise. With a little bit of planning and effort, you can have a professional-looking business blog up and running in no time.

Small Business (SMB) – Why Blog?

Blogging helps bring customers, and potential clients onto your company website. Blog posts can also help visitors to specific landing pages (A landing page is a page on your site that is designed to convert visitors into leads). This additional and internal linking traffic will help brand awareness, increase sales & leads, and Google rankings.

Blogs are the new PR world order, a blog can become a destination, aggregate of knowledge and expertise that helps customers, clients (or investors) make decisions while also building relationships. Relationships are THE name of the game.

How many blogs per week? To boost organic traffic (from search engines, for example), you should publish 3 to 4 brand new posts per week, each of them fully optimized for search engines (HubSpot). For a specific industry like financial advisors, blogs are a great way to market your Company’s compliant content. Content shows up in Google Search and helps drive visitors back to your website.

Publishing a blog post really depends on the platform, demographic, and region. There is no blanket “best time” to publish. Ideally, should be published when your target demographic is getting home from work and they start checking their favorite websites as well as checking in on Facebook and Twitter.

How Blogs Play a Role in Promoting Your Service or Products

I woke up this morning thinking about my blog and how important blogs play a role in the “PR”. I have friends and colleagues that “think” blogs are a waste of time (offer little or no value). Blogs are the new PR world order, a blog can become a destination, aggregate of knowledge and expertise that helps customers, clients (or investors) make decisions while also building relationships. Relationships are THE name of the game.

Blogging also helps bring customers and relationships back to your company site and also helps point them to specific landing pages. This additional and internal linking traffic will help brand awareness, sales & leads, and Google rankings.

How many blogs per week? To boost organic traffic (from search engines, for example), you should publish 3 to 4 brand new posts per week, each of them fully optimized for search engines (HubSpot). For a specific industry like financial advisors, blogs are a great way to market your Company’s compliant content. Content shows up in Google Search and helps drive visitors back to your website.

You can also post Advisor compliant blog content across social media platforms that will also drive prospective clients (visitors) back to the website and fill out a “contact form” that will turn into a quality lead.

Publishing a blog post really depends on the platform, demographic, and region. There is no blanket “best time” to publish. Ideally, should be published when your target demographic is getting home from work and they start checking their favorite websites as well as checking in on Facebook and Twitter.

Need blog traffic? Just write good compelling content. It’s that easy. Content Marketing goals really depends on your overall business challenges. If your website has lack of visitors, then Content creation should center around getting website visitor traffic (“clicks” and “time on site”). If your product lacks branding or “awareness,” content marketing should center creating high-quality content that speaks to your target audience’s pain points will position you and your company as a helpful, knowledgeable subject matter expert. Other goals we can drill down to include: Revenue, Lead Generation, Trust, SEO, Target Audience, Returning Visitors, Customer loyalty, Website Bounce Rate…the list can go on and on depending on what stage your business or service is currently at.

Other techniques to get your blog up and pumping traffic include: Links to other blogs, Link Building, buy PPC ads that link to company blog, submit blog sitemaps, post blog content on social media platforms, or write guest articles for popular websites which allows you to tap their brand equity, user trust, and traffic stream back to website. So many ways.

Financial Advisors: 6 critical metrics to measure business blog performance in 2022 (updated)

  1. Measure Visitors. Traffic measures the number of people who visit your blog.
  2. Measure Leads. Measuring “leads” can be as easy as a vistor filling out a contact form. Set up a goal in Google Analytics. Goals in Google Analytics measure actions you want visitors to take after reading one of your blog posts. That might be signing up for your newsletter, or filling out a content form. Looking at how many people subscribe to your blog or newsletter provides a solid indicator of the quality of your content.
  3. Measure Social Media Shares, retweets, likes or clicks. Social media can be a key driver of short-term traffic. Keeping an eye on your social analytics can help you understand spikes in your shares and the impact of your shared blog content on your overall engagement rate.
  4. Average length of stay. The average length of stay on the blog post’s web page is a metric that gives you an indication of how compelling your blogging is to the reader.
  5. Page views per visit. Page views per visit is a metric that quantifies your success at encouraging multiple interactions.
  6. Inbound links. You need to get well respected, “authoritative” domains linking to your content. More inbound links occur when another website links back to your site. Inbound links is an indicator that your site has high-quality content, making these links one of the most important elements in search engine optimization (SEO).

The Best Time To Publish a Blog Post in 2022

Publishing a blog post really depends on the platform, demographic, and region. There is no blanket “best time” to publish. Ideally, should be published when your target demographic is getting home from work and they start checking their favorite websites as well as checking in on Facebook and Twitter.

Alternatively, another good time to post a blog article and share it on social media is at noon. Visitors will start to creep in and view the post while at lunch when they have free time.

Tuesday is a good day to publish a blog post for social shares (according to OkDork and BuzzSumo). Some quick Twitter and Facebook worst days/times to share your blog article:

  • Twitter. Friday after 3PM and any day of the week after 8 PM and before 8AM. Weekends are the worst days to post.
  • Facebook. Weekends are the worst days to post.

How many blogs per week? To boost organic traffic (from search engines, for example), you should publish 3 to 4 brand new posts per week, each of them fully optimized for search engines (HubSpot).

I encourage everyone to look at the metrics once you get into a posting groove. If one time slot is not getting high click rates, change the posting time a bit until you find that “sweet” spot. Also, if you are located in the time Pacific time zone, and your customers of potential clients are in the Eastern time zone, be aware when scheduling. Always post for your ideal demographic time zone!

Why Businesses Should Utilize Social Media + How Do You Measure?

Why Businesses Should Utilize Social Media

  1. Drives traffic
  2. Discover new customers
  3. Builds brands
  4. Attracts customers and evangelists who can help spread the “message”
  5. Creates positive associations with product or brand

How do you track social media ROI (metrics)?

  1. Traffic data (uniques coming from social media pages/profile)
  2. Fan/Follower data
  3. Social interaction data
  4. Social content performance (is the content produced on these social media sites driving traffic?)

Are there tools to help me track these metrics? Oh yeah! Just to name a few….

  1. Radian6. Best known social media monitoring tool.
  2. Social Mention. “Google Alerts” for Social Media.
  3. TwentyFeet. Aggregation of metrics and a datastream from Facebook, Twitter and YouTube.
  4. Klout. Measures influence online.
  5. Viralheat. One of the best ways to measure social media (cheap for basic plan).

PR and Blogging

I woke up this morning thinking about my blog and how important blogs play a role in the new “PR”. I have friends and colleagues at other companies that think blogs are a waste of time and offer little or no value. However, they are mostly in HR and/or engineers. They think that blogs are just rants with random entries people pontificate in their downtime. What they completely underestimate is the fact in this new world PR world order, a blog can become a destination, and aggregate of knowledge and expertise that helps customers (or investors) make decisions while also building relationships with them. Relationships are THE name of the game.

Most companies are paranoid (see legal dept.) that if their employees start blogging, then it can also hurt relationships and even start creating misinformation that could lead to lawsuits. Every company (public) and most private need to have a safeguard in place if it’s to allow employees blog about the company and products on company time. There needs to be a final sign off on all blog posts (preferably PR or legal) before it goes live. This safeguard is a necessity. Now, if the employee has their own personal blog and they do not write on company time, then so be it. They can write anything they want if it’s their own personal blog. Nothing wrong with that.

Everyone within a company is responsible for Public Relations. Media or investor relations are specific responsibilities of communications professionals. Those conversations are going to happen out there with or without them, and if companies aren’t on the radar screen, then they are missing valuable opportunities.

Blogging also helps bring customers and relationships back to your company site. This additional traffic will help brand awareness, sales (duh), and Google rankings.

Need blog traffic? Just write good compelling content. It’s that easy. Other techniques to get your blog up and pumping traffic include: Links to other blogs, Link Building, buy Blog Ads (many sites out there offer this service), submitting to blog directories, sitemaps, or write guest articles for popular websites which allows you to tap their brand equity, user trust, and traffic stream for free. So many ways. This is the new PR world order. Go get your company some exposure. Create relationships that go viral. The traffic and exposure will follow. Blog……….because your competitor is already doing it.