Pinterest Strategies for Success

  1. Publish High Resolution photos of your product. The ideal image dimension is 736 pixels wide. Pinterest will display your image at it’s maximum size up to 736 pixels wide. As long as its 736 pixels wide, Pinterest will adjust the dimensions. Also, highlight customers using your product. Ask them to submit pictures. Acknowledge them and give them a discount coupon for this content.
  2. Make sure your product website is set up to be shared socially on Pinterest. Make the social sharing buttons on your content pages easy to find and use.
  3. Repinning. Repinning isn’t like “retweeting” on Twitter. You’ll want to be sure to update the caption on a repinned pin to make it your own.
  4. Make sure you “verify” your website by Pinterest! Show pinners you’re a trustworthy source. Directions and steps here.

 

Author: Online Marketing Juice

Digital + Social Media Marketing. I hold a B.A. in Economics & Marketing from the University of California. SEC and FINRA Social Media compliance best practices: HubSpot Academy Social Media Certified. "Open to new clients" Disclaimer: This is my personal blog. The views expressed on these pages are mine alone and not those of my employer.

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