Concentrate on the upper 300 pixels of the page. Half of your visitors will not scroll “below the fold.” Put your most critical landing page elements on that upper half. Keep it simple. Make sure your page loads quickly. Lead the eye and provide conversion exits! Call to Action copy matters.
Published by Online Marketing Juice
Digital + Social Media Marketing. I hold a B.A. in Economics & Marketing from the University of California. SEC and FINRA Social Media compliance best practices: Crucial to Social Media use for Financial Advisors. Disclaimer: This is my personal blog. The views expressed on these pages are mine alone and not those of my employer. View all posts by Online Marketing Juice