More Landing Page Optimization Tips

~ Online Marketing Juice

Make sure there is white space. This improves the user experience and makes your call to action stand out. Your call to action button (link) should be 20% larger than your logo (depending on the size of your logo). Place button at top of page (left). Web readers tend to track through content in a rough “F-shaped” pattern. So format important images flush left. Display the secondary action below the primary action. Make it obvious which button to click to complete an action.

Published by Online Marketing Juice

Digital + Social Media Marketing. I hold a B.A. in Economics & Marketing from the University of California. SEC and FINRA Social Media compliance best practices: Crucial to Social Media use for Financial Advisors. "Open to new clients" Disclaimer: This is my personal blog. The views expressed on these pages are mine alone and not those of my employer.

Leave a Reply

Fill in your details below or click an icon to log in:

Gravatar
WordPress.com Logo

You are commenting using your WordPress.com account. ( Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. ( Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. ( Log Out /  Change )

Cancel

Connecting to %s