Can Your Website Monetize?

A great, short, straight to the point article on “six questions for analyzing a website” over at Seth Godin’s blog.

If your interested in monetizing your website, do the math first.

  • What’s the revenue per visit? (RPM)
  • What’s the cost of getting a visit?
  • Is there a viral co-efficient?
  • What’s the cost of a visitor?
  • Are there members/users?
  • What’s the permission base and how is it changing?

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